Brand & Talent Insights
Turn insights into competitive advantage
Smart talent management today is data driven, but are you missing out on the data you need to make the right employer brand, EVP and talent sourcing decisions?
Understanding your brands perception in the talent marketplace can give you you tools you need to make successful hires.
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With our Employer Brand Insight, you can understand what your target talent is looking for, how your brand is perceived and how it compares to your competition via custom surveys and studies.
Our Offerings
Our campaigns combine AI-driven sourcing with expert screening advantage. to deliver high-quality African professionals — fast. From single hires to multi-country builds, we tailor every campaign to attract, engage and convert the best talent from across Africa and the diaspora.
What’s Included:
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Benchmark your brand against competitors using 55+ analysis points backed by 20+ years of experience
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Understand what motivates African professionals and what they expect from employers
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Get actionable insight into role trends, candidate expectations, and regional supply
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Turn data into decisions with clear guidance on improving attraction and engagement
Ideal For:
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Enhancing your employer brand globally and across Africa
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Launching in new markets
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Planning long-term talent acquisition strategies
We used the talent perception data to adjust our messaging and job specs. Within weeks, we saw a measurable increase in engagement from the talent we were struggling to reach.
HR Director,
Pan-African Financial Institution
700,000
Registered African Professionals in Respondent Pool
Comparative Normative Data of 5M+ Survey Respondents
5M+
100
Decades of Experience in our Dedicated Consulting Team
Studies Available Across 54 Markets
54
Contact Us
To discuss your business needs or learn more about our services, complete the form below and our team will be in touch.
For job opportunities across Africa, visit careersinafrica.com.
For roles within Global Career Company, explore our Careers Portal.​